DirectKix LLC was founded in 2004 by a small group of friends that grew up together spending their childhood obsessing over the beautiful game.  As they grew older and completed their collegiate and professional careers we (the founders) traveled throughout all of South and Central America literally researching what the difference is between futbol as it is played there and soccer as we know it in the states. We were astonished with our discoveries and surprised by its simplicity. They treat the game as a lifestyle and celebrate its purity. With that in mind we returned to the states eager to build a Soccer Production Company that will present the game of soccer through music, culture, and as a celebration of life. Just like that DirectKix LLC was born and a soccer movement had begun. From alley-ways and recreational parks to professional stadiums and training grounds, DirectKix brings you the beautiful game.